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🥳 We’re LIVE in 10 new cities!

🥳 We’re LIVE in 10 new cities!

Build S'more in your city! Share experiences to win rewards + a launch party with your new S'more community.

Mary Emma
February 14, 2025

Happy Valentine’s to our S’more community 💘

Taking a break from our regularly scheduled content roundup this week for a super exciting announcement from our co-founder, Hilary!

Hi S’more community,

I’m beyond excited to share some incredible news—S’more is officially live in 10 new cities across the U.S.! None of this would be possible without each and every one of you. Every download, every like, every post, and every comment has helped us get here, and we couldn’t be more grateful for your support.

We’re now LIVE in…

Chicago, Boston, Philadelphia, South Florida, Washington D.C., San Diego, Austin, San Francisco, Seattle — and, of course, NYC where it all began!

As we’ve grown in NYC, we’ve seen friendships form, plans made, and ideas shared. Most importantly, we’ve seen people come together to connect in a way that feels real and authentic—something that’s rare on the internet these days. That’s exactly what we want to bring to more cities.

So if you’re in one of these cities—or know someone who is—please share this email and help us spread the word! The more experiences we share, the stronger this community gets.

To celebrate this launch, we’re rolling out a fun in-app campaign in all these new cities! Here’s how it works:

🤳 Share an experience in your city.

🏅 You’ll automatically be added to our leaderboard in that city.

👀 As more experiences come in, we’ll go all out with rewards for the top contributors, a launch party for people on the leaderboard, AND we’ll bring Tried & True, Happenings and Hit Lists that our NYC users know and love to new cities unlocked.

And here’s where YOU come in

We’re still a small team, and building this community has been a process of trial and error. As we expand to these 10 cities and beyond, we want to keep learning from you—what do you love, what do you think could be better, and what do you want to see more (or less) of? Your feedback is what helps us improve and shape this app into something that truly brings unique value.

Feel free to reply directly to this email with any thoughts, suggestions, or ideas you have—we’re all ears!

Thank you again for being part of this journey. We’re just getting started, and we can’t wait to see where it all goes!

🫶🏻 Hilary & the S’more Team

IF YOU’RE LOCATED IN NYC: In order to view and participate in the campaign, be sure to update your app and switch your location to one of the 10 new cities from the homepage. Spread the word—your friends might love it too! 🙌